Doro wins gold at CeBIT exhibition

Doro's user-friendly products specially designed for the senior citizens targetgroup is continuing to win international awards. Five of the products in the Care Electronics product segment, including theHandleEasy 326gsm mobile phone, received one of the world's most prestigiousdesign awards today - the iF Gold Award. The winners of the iF Awards were announced during the opening ceremony at theinternational CeBIT home electronics exhibition in Hanover. As well as theircommercial success, Doro's products are receiving lots of awards. In addition to the HandleEasy 326gsm, the HearPlus 318w, HandleEasy 321c,HandleEasy 317c and MemoryPlus 319ph also receive awards today. Doro's simpleproducts that are specially adapted for senior citizens have recently receiveda number of internationally renowned awards. “We have further proof today that our products are world-class,” says JérômeArnaud, CEO at Doro. “Receiving an iF Gold Award means that our products willcarry the iF quality assurance stamp and of the total 2808 entries from 39countries, our products were among the 50 best.” The iF Award has been an internationally renowned brand for excellent designfor 55 years. By winning this award Doro now receives a quality assurance stampthat applies for the whole product lifecycle. Design quality, material choice,degree of innovation, eco-friendliness, function, ergonomics and the brand'svalue are a few of the criteria judged in the competition. “In close partnership with Ergonomidesign, we have always tried to adapt ourproducts' functionality and aesthetics for their intended purpose. This is whyI am very proud to get this award for products whose design is more adapted toend-user needs rather than just what they look like. It confirms our valueproposition,” says Jérôme Arnaud. Doro will be present at the CeBIT exhibition on 3-8 March along with its Germandistributor IVS at stand B103 in hall 25, to introduce its five new mobilephones - the Doro PhoneEasy® 338gsm, 342gsm, 345gsm and 410gsm plus the simplerDoro HandlePlus 334gsm. Winners of the iF Gold Award: High resolution pictures and more information about the new telephones can befound at: www.doro.com. For further information, please contact: Jérôme Arnaud, CEO Doro, phone: +46 46 280 50 05, email: jerome.arnaud@doro.comKjell Reidar Mydske, Marketing director and Global sales director Doro, phone:+47 90 73 84 79, email: kjell.reidar.mydske@doro.no About DoroWith over 30 years' experience in telephony Doro is today characterized byinnovative and user-friendly consumer electronics products. The companydevelops, markets and sells a wide range of products in three business units:Care Electronics, Home Electronics and Business Electronics. The company'sproducts are sold in more than 30 countries worldwide through a variety ofretail outlets, including electronics stores, online stores and specializedchannels. The company had sales of SEK 363 million in 2008. Doro's shares arequoted on the OMX Nordic Exchange Stockholm, Nordic list, Small companies. Readmore about Doro at www.doro.com



Doro AB
Jörgen Kocksgatan 1 B
211 20  Malmö
Phone 0046 46 280 50 00

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